AI is revolutionising marketing attribution by offering precise, real-time insights into customer journeys. Through predictive analytics, multi-touch attribution, and cross-channel integration, marketers can optimise campaigns, improve ROI, and deliver personalised experiences
Skipping penetration testing can lead to catastrophic financial, reputational, and operational costs. Investing in prevention is far cheaper and more effective than recovering from a breach.
The COVID-19 pandemic further exposed the challenges to healthcare iCOVID-19 exposed healthcare challenges in sub-Saharan Africa; Amref’s digital capabilities surged with GSK and Cognizant support.
The City of Philadelphia’s Office for Innovation using the power of public-private partnership to provide internet access to thousands.
How AI can help reduce the carbon footprint of the real estate sector and combat climate change
Jan Kleijssen discusses how the Council of Europe is protecting human rights in the digital age.
Alicia Staley, Chief Patient Officer at Medidata, highlights the need for diversity in clinical trials, exploring how AI and patient-centred technology improve accessibility and inclusivity.
Capgemini’s Kees Jacobs lays out a digital recipe for retailers to drive positive change and help consumers make healthier food choices
Founder Nikita Kuzmin on Helpster’s long, arduous mission to save lives in developing countries by connecting patients and doctors directly with donors.
Blockchain could provide a transparent, safe, and incentivised mechanism for the distribution of welfare, says Accenture’s Chloe Tartan.
AI is revolutionising marketing attribution by offering precise, real-time insights into customer journeys. Through predictive analytics, multi-touch attribution, and cross-channel integration, marketers can optimise campaigns, improve ROI, and deliver personalised experiences
Skipping penetration testing can lead to catastrophic financial, reputational, and operational costs. Investing in prevention is far cheaper and more effective than recovering from a breach.
